For a long time, mutual fund distribution was seen as a single-product business. You offer mutual funds, you executed mutual fund transactions, and you tracked mutual fund portfolios. But investor expectations have changed. Today, investors don’t think in products — they think in outcomes, like stable income, capital protection, predictable returns, diversification, and better risk control. And that’s where offering only mutual funds sometimes falls short. This is why the top mutual fund software in India is evolving into multi-asset platforms, allowing you to offer bonds and P2P lending alongside mutual funds — all from one place. Why Investors Want More Than Just Mutual Funds Today Not every investor is comfortable with market-linked volatility. Many investors ask: ● “Is there something safer than equity funds?” ● “Can I get a regular income?” ● “Can I invest part of my money outside the market?” Bonds and P2P lending help addr...
There are so many mutual funds available for investment that choosing the right one can sometimes feel overwhelming. With numerous options and varying features, finding a fund that aligns with an investor's goals and risk tolerance requires careful consideration. Challenges for Mutual Fund Distributors Redemptions: Frequent redemptions by investors can disrupt portfolio stability and reduce the overall Assets Under Management (AUM). Investor Dissatisfaction: Without proper guidance, investors may become dissatisfied with their investments, leading to potential loss of clients. The Role of Mutual Fund Software for IFA Mutual fund software for IFA like Wealth Elite provides essential tools and features that help MFDs select the most suitable mutual funds for their clients. These tools streamline the investment process and improve decision-making. Risk Profiling One of the key features of mutual fund software is risk profiling. This tool analyzes an investor's risk tolera...