P2P may not be a traditional asset class like mutual funds, but it’s quickly gaining popularity among investors seeking higher returns. And here’s the catch—when they don’t find this option with their Mutual Fund Distributor (MFD), they often go straight to online platforms. That means missed opportunities and lost clients. Don’t let that happen to you. P2P lending is also possible if you have the right mutual fund software for distributors in India. You can do this from your dashboard. What is P2P Lending? P2P (Peer-to-Peer) lending connects individual lenders with borrowers through RBI-regulated platforms, without involving banks. Clients lend money online and earn interest on it. The borrower repays monthly, just like a loan EMI. This makes P2P a great fixed-income alternative, often delivering better returns than traditional debt investments. Can The Right Software Support P2P? Yes. Leading platforms like Wealth Elite now let MFDs offer P2P lending along with mutual funds an...
In today's digital age, having a solid digital marketing strategy is critical to the success of any business. A well-crafted digital marketing strategy can help you reach your target audience, increase your online presence, and ultimately grow your business. In this blog, we will explore how to create a digital marketing strategy for your business and why working with a digital marketing company in India , can be beneficial Step 1: Define your goals and objectives The first step in creating a digital marketing strategy is to define your goals and objectives. Do you want to increase website traffic, generate leads, or boost sales? Whatever your goal is, make sure it's specific, measurable, achievable, relevant, and time-bound (SMART). Step 2: Define your target audience The next step is to define your target audience. Who are you trying to reach? What are their needs, interests, and pain points? By understanding your target audience, you can create a more personalized and effe...