For a long time, mutual fund distribution was seen as a single-product business. You offer mutual funds, you executed mutual fund transactions, and you tracked mutual fund portfolios. But investor expectations have changed. Today, investors don’t think in products — they think in outcomes, like stable income, capital protection, predictable returns, diversification, and better risk control. And that’s where offering only mutual funds sometimes falls short. This is why the top mutual fund software in India is evolving into multi-asset platforms, allowing you to offer bonds and P2P lending alongside mutual funds — all from one place. Why Investors Want More Than Just Mutual Funds Today Not every investor is comfortable with market-linked volatility. Many investors ask: ● “Is there something safer than equity funds?” ● “Can I get a regular income?” ● “Can I invest part of my money outside the market?” Bonds and P2P lending help addr...
In the fast-paced world of mutual fund distribution, Mutual Fund Distributors (MFDs) often find themselves juggling multiple tasks, leaving little time for extended customer support interactions. To address this challenge, many are turning to automated solutions like chatbots integrated into the top mutual fund software in India . These AI-driven tools provide instant, data-driven responses, streamlining customer interactions and enhancing service efficiency. What is a Chatbot? A chatbot is an AI-based program designed to respond to human conversation. Operating through text or voice interactions, chatbots can answer queries, provide information, and assist with various tasks without the need for human intervention. In the context of portfolio management software, chatbots serve as virtual assistants, offering quick and accurate responses to data-related inquiries, thus improving the overall user experience. How Chatbots Enhance Software? Modern technology like Wealth Elite, one ...