For a long time, mutual fund distribution was seen as a single-product business. You offer mutual funds, you executed mutual fund transactions, and you tracked mutual fund portfolios. But investor expectations have changed. Today, investors don’t think in products — they think in outcomes, like stable income, capital protection, predictable returns, diversification, and better risk control. And that’s where offering only mutual funds sometimes falls short. This is why the top mutual fund software in India is evolving into multi-asset platforms, allowing you to offer bonds and P2P lending alongside mutual funds — all from one place. Why Investors Want More Than Just Mutual Funds Today Not every investor is comfortable with market-linked volatility. Many investors ask: ● “Is there something safer than equity funds?” ● “Can I get a regular income?” ● “Can I invest part of my money outside the market?” Bonds and P2P lending help addr...
The life of a Mutual Fund Distributor (MFD) can be both rewarding and demanding. Managing crores of rupees in Assets Under Management (AUM) is a significant responsibility. However, traditional, manual methods of operating an MFD business can be time-consuming, frustrating, and prone to errors. The Struggle is Real: Challenges of Manual Operations MFDs who rely solely on manual processes often face a multitude of challenges: Time Crunch: Juggling a mountain of paperwork, chasing client signatures, and manually processing transactions can eat up valuable time. This leaves less time for what truly matters - building strong client relationships and growing your business. Error-Prone Processes: Manual data entry and calculations are susceptible to human error. Mistakes in paperwork or transactions can lead to delays, complications, and damage to your reputation. Paperwork Overload: Traditional methods rely heavily on paper-based systems. This can lead to cluttered workspac...