For a long time, mutual fund distribution was seen as a single-product business. You offer mutual funds, you executed mutual fund transactions, and you tracked mutual fund portfolios. But investor expectations have changed. Today, investors don’t think in products — they think in outcomes, like stable income, capital protection, predictable returns, diversification, and better risk control. And that’s where offering only mutual funds sometimes falls short. This is why the top mutual fund software in India is evolving into multi-asset platforms, allowing you to offer bonds and P2P lending alongside mutual funds — all from one place. Why Investors Want More Than Just Mutual Funds Today Not every investor is comfortable with market-linked volatility. Many investors ask: ● “Is there something safer than equity funds?” ● “Can I get a regular income?” ● “Can I invest part of my money outside the market?” Bonds and P2P lending help addr...
Trust is a vital factor for any business relationship, especially for mutual fund distributors (MFDs) who deal with the financial goals and aspirations of their investors. Trust can help MFDs to retain their existing clients, attract new clients, and increase their business growth. But how can MFDs establish trust among their investors with mutual fund software for IFA ? Fund management software is a platform that helps MFDs to research, analyze, compare, and invest in mutual funds online. It can also help MFDs to track and manage their investors' portfolios and generate reports and statements. One of the features of asset management software that can help MFDs to establish trust among their investors is the white-labeling option. White labeling is the process of customizing the financial planning software with the MFDs' own brand name, logo, color, theme, and domain. White labeling can help MFDs to instill trust among their investors by: - Creating a professional image: ...